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Thank you letters for purchases

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Thank you letters for purchases
April 21, 2019 Teacher Thanks 1 comment

В сущности, робот этот до некоторой степени стал вторым я Мастера. И, не будь его, вера в Великих, по всей вероятности, благополучно почила бы после смерти Мастера. Вдвоем они довольно продолжительное время блуждали зигзагообразным курсом среди звездных облаков, и курс этот привел их -- ясно, что не случайно -- назад, к тому миру из которого вышли предки Целые сонмы книг были посвящены этому событию, и каждая такая книга вызывала к жизни еще и вороха комментариев, пока в этой своего рода цепной реакции первоначальные произведения не оказались погребены под целыми Монбланами всякого рода голосов и разъяснений.

Мастер останавливался на многих мирах и навербовал себе паству среди представителей множества рас.

Dear _______________,

Thank you for your order of custom parts. Our development team continues to work hard producing high-quality innovative products that will help your company stay on the leading edge in a global market. This fall we look forward to rolling out a new and exciting product line that can further improve your company’s productivity. We’ll not only keep you apprised of our product launch through our quarterly newsletter and emails, but we can meet prior to the launch to go over specifications with you and your staff and answer any questions.



Customer Thank You Notes

Dear _______________

Thank you for your recent order of women’s sandals from our spring/summer collection. We know you have many choices when it comes to selecting manufacturers and products. We appreciate your brand loyalty and the unique ways you feature our footwear within your store. We greatly value your business and look forward to your review of our fall/winter boot collection.

Best Regards,


Thank You for Your Purchase

Dear _______________,

Thank you for your purchase. Our company values each and every customer. We strive to provide state-of-the-art devices that respond to our clients’ individual needs. If you have any questions or feedback, please don’t hesitate to reach out. All of our products are backed by a 100% satisfaction guarantee. If you have a friend or family member that can use our products, we would greatly appreciate the referral!



Customer Thank You Note Wording

Dear _______________,

Thank you for shopping with us. We appreciate your business. Our company’s goal is to provide high-quality products and attentive customer service to valued customers like you. We hope to meet and exceed your expectations!



Business Thank You Card Wording

Dear ____________,

Thank you for ordering custom artwork from our gallery. It’s a pleasure to serve you. After your order arrives we will contact you to make sure you are fully satisfied with your purchase. For more than 25 years our studio has been focused on designing beautiful customized art and gifts as well as offering unique one-of-a-kind pieces from independent artists.

Best regards,


Categories Customer Thank You

Feb 9, 2017 Thank you for your purchase. Our company values each and every customer. We strive to provide state-of-the-art devices that respond to our.

Purchasing Thank You Notes
Customer Appreciation Letter Samples

Send out purchasing thank you notes to say thank you for your purchase of a product or using your business services. Struggling to compose the wording for customer appreciation letters, well I have done it all for you!

It is imperative that you stay ahead of the competition these days. Once securing customers you need to ensure their repeat orders. Say thank you for your order with a polite thank you note.  Below you'll find thank you to customers wording you are free to use or change accordingly.

Customer Appreciation Letter Samples

Dear Mr and Mrs Smith,

May we take this opportunity to say thank you for your purchase of the bedroom furniture.  We are pleased that you have chosen our company and can confirm that we are able to offer the 5% discount as previously discussed.

Please read through the offer carefully, sign it and return to us at your earliest convenience. We will then be in contact with a delivery date.

Thank you once again for your business.

Yours sincerely,


Dear Mr Jones,

Thank you for purchasing  the 10 cases of wine.  You will be pleased to know that it will be delivered to the confirmed address on ____ ready for your celebration.

You have certainly made a good choice and we are confident that you and your guests will be more than happy with your selection.

Kind regards,


Purchasing Thank You Note

Dear Mrs Locket,

We appreciate your recent order of the Miele washing machine.  Customer satisfaction is of utmost importance to us and we value your trust in our company. 

Your purchase includes a _____ day/month/years warranty.  We are confident that you will be more than happy with your purchase, however, please do not hesitate to contact us if any problems should arise.



Big Thank You Business Holiday Cards

Customer Thank You Letter

Dear Mrs Burton,

On behalf of the company I would like to thank you for your order of the Duravit bathroom units.  I trust they are to your satisfaction and do hope we can be of service to you again in the future.

We thank you for placing your trust in our company.

Yours sincerely,


Dear Mr and Mrs Withers,

Thank you for your order of 2000 business cards.  We are pleased to confirm that they are now ready for collection at your earliest convenience.

Yours sincerely,


Purchasing Thank You Notes

Thank You for Your Patronage!

Dear Miss Winters,

We just wanted to write and let you know that we have thoroughly enjoyed working with you for the last 10 years.  We are honoured that you have chosen us and placed your continued trust in our company for so long.

Please accept this small token of our thanks. You are a special customer and your business is greatly appreciated.

Best regards,


Purchasing Thank You Cards

If you have an Etsy shop, for example, or regularly send items out to customers you might be stuck for the wording on your thank you for your purchase cards.

Or you may not even include one at all. In which case, you need to start now. 

I am a keen purchaser of items from a small business and am delighted when I receive a handwritten thank you card.

It's always best to keep the wording simple.  Try and make a point of addressing the client by name and mentioning the product. And of course, if possible, it should be handwritten.  If you have ugly handwriting, like me,  then you could buy pre-printed cards or ask a friend to write it for you!  Another alternative is to buy a stamp.

Dear Julie,

Thank you for ordering the felt bracelet.  I do hope you like it.


Dear Sarah,

I hope you enjoy your rabbit print and thank you once again for ordering.


Dear Martine,

Thank for for purchasing my ---------- I hope you are happy with it and it arrived safely.


Dear Emma,

I hope your doll arrives safely and your daughter will be happy with her.


Dear Paula,

Thank you so much for buying your holiday cards from my shop. I hope your clients enjoy them.


Dear Mollie,

Thank you for supporting my small business.  I hope you enjoy your products.


Dear Sarah,

Many thanks for your order!

Best wishes from us all at ........


Dear Sarah,

I hope you love your cushion as much as we do.  Thank you again for ordering from our business, it means a lot.


Personalized Thank You Notes

Return to Business Thank You Notes

Return from Purchasing Thank You Notes to Sample Thank You Notes

How To Write ‘Thank You For Your Purchase’ Notes [Examples]

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Every business should say “thank you” to its customers, including eCommerce stores. Though when you run an online store, you obviously can’t actually say “thank you” to customers as they exit your store, so the best way to thank customers is with a thank you email.

The purpose of a thank you email is to make your customers feel like you genuinely appreciate their relationship. You can thank them for anything–a purchase, their support, subscribing to your email newsletter, a Facebook like, or action that’s meaningful to your business.

Just like your thank you page, your thank you email is a great opportunity to please your customers and drive more sales.

Free download: 7 examples of powerful eCommerce thank you emails

Click Here

Why you should send thank you emails

In a brick-and-mortar store, a customer pays and walks away with their product. They don’t have to worry that the store won’t fulfill its end of the bargain. (And even so, most store clerks say “thank you” to customers after the transaction anyway!)

But buying online comes with a certain amount of anxiety. Shopping may be an exciting experience, but your customers have to endure a delay between hitting the buy button and actually receiving and using the product. This means they crave reassurance that they’ll eventually receive their reward.

Saying “thank you” to your customers gives them a sense of satisfaction and demonstrates that you’re a not just a faceless corporation processing a transaction. It shows that you’re a company made of people who care about the job you’re doing and the products you sell. Your customers will develop a connection with your brand through their inbox, which makes them more likely to open your future emails.

In some cases, customers forward their thank you emails to friends and family — often do this to brag about their recent purchase. This means a thank you email is also a potential opportunity for you to reach new customers.

Most importantly, though, thank you messages are a way to begin building a relationship online that’s similar to the in-person relationships your customers have with brick-and-mortar brands. Customers expect a thank you when they pay at the register, and by doing the same, you tap into the confidence customers feel when they buy in-person.

When to send thank you emails

The beauty of a thank you message is that you can send it at any time throughout the customer lifecycle.

No one is offended by gratitude, so any time you prepare an email to your customers, consider if it’s a good opportunity to say, “Thanks.”

Nevertheless, it’s important to send emails at the right times. Here are a few times when it’s especially important to say, “Thank you.”

1. Right after a purchase

The most common time to send a thank you email is immediately after the customer makes a purchase. Some people call this the confirmation email or post-purchase email, but this email can also function as a “thank you” to customers. There is an opportunity to build a deeper relationship with your customers by positioning your post-purchase confirmations as thank you messages rather than boring receipts.

It’s important to thank your customers after a purchase for three reasons:

  1. It makes them feel more comfortable about their purchase. Every eCommerce transaction comes with a little anxiety. A confirmation and thank you message in their inbox makes like feel like they’ve put a machine into motion.
  2. It gives them proof of the transaction for peace of mind.
  3. It puts the important information your customers might need all in one place–their purchase price, shipping estimates, a link to your refund policy, a way to get a hold of you if there’s a problem, etc.

Make sure to show genuine gratitude and try to validate your customer’s buying decision. If you sell pet toys, say something like, “Thanks for your purchase! Your best friend’s new friend is on the way!”

Since this type of email has an average open rate nearly five times that of bulk emails (meaning most of your customers will see it), it’s also a good place to create more value for your brand. Read our full guide here: 8 techniques to squeeze more value out of your email receipts.

2. After they subscribe to your email list

It’s a good idea to send your new subscribers something as soon as they sign up to your list. Saying “thank you” is perfect for the first email in your welcome series.

Keep this type of thank you email short and casual. The subscriber may be interested in your products, but they haven’t made a strong commitment yet. Thank them for their attention, educate them on the main benefits of your store or product line (your unique selling proposition) and invite them to contact you if they have any questions.

If you promised the new subscriber anything in return for their email address (like specialty content or a coupon), this email is the time to provide that.

At this point, it’s, important not to get pushy about making a sale. Do your best to provide value, not serve up a sales pitch.

3. At the end of a product’s life

You can predict when your customers will finish using certain products. Timing thank you emails at these points is a great way to connect with your customers and entice them to make another purchase.

For instance, if you sell a 30-day supply of dog food, it’s smart to send a quick thank you email a month after the purchase. Show your appreciation, ask for feedback, and throw them a discount to buy again.

Naturally, this doesn’t work for every product. It’s nearly impossible to predict when a customer will need a new laptop or Christmas sweater. But if you can make an educated guess at when the customer will finish using a product, a thank you email can be effective. (And our replenishment campaign template is a great starting point!)

4. When you hit certain milestones

A great time to thank customers is when your company reaches a special milestone, anniversary, or achievement. You might thank your customers when you hit a big number of Facebook likes, celebrate your company’s birthday, or achieve a charity goal.

Since these emails aren’t triggered by a customer’s action (like a purchase or sign up), they might feel interruptive to your customers. It’s important not to send them too often — not only do you run the risk of annoying them, you may devalue your milestones. If you’re constantly celebrating something, it makes your celebrations less important.

Don’t get too pushy with trying to make a sale in these emails, but if you can find opportunities to thank your customers for their support, they’ll feel like part of the team, and you’ll start to instill a sense of loyalty toward your brand. Don’t be afraid to get personal.

5. After the customer hits a milestone

Thank you emails are a great way to put a spotlight on your best customers. When customers reach shopping milestones with you–such as spending a certain amount of money, having shopped consistently with you for a certain number of years, or ordering a certain number of times–it’s a good idea to acknowledge them with a than you email. (Quick tip: use our reward VIP customers template to start a campaign like this.)

You can also tie this type of thank you email to other rewards and loyalty programs. If you have a loyalty program, members are already regularly receiving emails about rewards when they reach certain milestones, but you can take it further by triggering special thank you emails for personal events, like their one-year anniversary of membership.

6. After the customer receives the product

If you can track shipping, a great time to thank your customers is a few days after you know they’ve received the product and had a few days to use it.

This is an excellent email to offer some product support information. You might link them to a how-to guide or a video teaching them how to use, set up, or care for the products.

Upselling and cross-selling are effective in this email as well. Include any complementary products that go well with the customer’s recent purchase, especially reusable components they’ll need to get the most value out of their original purchase.

This is also a good email to request a product review. Thank the customer sincerely, ask them for their honest feedback, and link them to the page where they can leave their review.

Some ways to make thank you emails more effective

Instead of sending a quick, “Hey, thanks!” try to squeeze some extra value out of your thank you emails. Here are a few ideas to build stronger relationships with your customers and drive more sales.

Include personal photos of you and your team

Gratitude is a personal gesture that should come from one person to another, but just text doesn’t feel personal. You can reinforce your gesture by including a photo of yourself or your team so your customers know the thank you comes from real people.

Be transparent about resolving problems

Some companies hide their customer service contact information and their refund/return policies because they don’t want customers to use those resources. You can please your customers by putting that information front-and-center. Customers who need it will appreciate your honest service. Customers who don’t need it will respect your transparency.

Promote offers and products

If you’re sending a thank you email in response to a customer’s purchase, it’s the perfect opportunity to offer them other promotions and products. Why? Because you know they’re comfortable buying from you.

A word of warning about including coupons in your thank you emails: Discounts are effective at encouraging customers to make future purchases, but there’s a chance they’ll set an expectation that every email should offer a coupon.

As it is, 70 percent of people report that they open brand email specifically looking for coupons. This effect is compounded if their initial purchase involved a coupon as well. They might be displeased if your future emails don’t include discounts.

Prompt them to create an account

You probably want your shoppers to create accounts on your website, but since 37% of shoppers abandon their carts if they’re forced to open an account, it’s best to leave this until after they’ve paid.

Your thank you email is a great time to prompt them to set up their account. It helps to offer some kind of incentive here, such as the ability to track their orders or take part in your affiliate program.

Ask them to connect with you on social media

If social media is a big part of your marketing strategy, ask them to follow your social media pages. If they were comfortable subscribing to your email list or buying a product, they shouldn’t have any reservations about viewing your social media posts.

Don’t ask them to follow you on a dozen platforms, just one or two you’re customers are most likely to use. (Truthfully, you shouldn’t be on a dozen platforms anyway.)

Deepen the relationship

Entice your customers to continue to engage with your brand by sending them other things they can interact with. This might be a discount for a future purchase, a piece of specialty content designed to solve one of their problems or information about how to get more value out of the product they already purchased.

Here are some ways to get more value from your thank you emails:

  • Ask for a product review (only if their purchase is immediately available, like something downloadable, otherwise they won’t have it yet to review).
  • Ask them to complete a survey about their shopping experience.
  • Ask them to fill out a form about their preferences so you can send them the right emails.
  • Ask them to enter to join a giveaway or event.

Don’t be afraid to get personal

Remember, your customers want to interact with people, not brands, so make it clear that the thank you email is from a real person. You can do this by addressing the recipient by name and close the email with your real name and photo.

It’s also important to use language that appeals to that particular customer segment. This helps them trust you and accept that you know them well. Make them laugh, smile, or awww. You could even make them sad or angry if that’s appropriate for your brand.

Keep your thank you emails short

Even though your customers will appreciate thank you emails, they won’t devote much time to them. Avoid writing long or complex messages. Research shows that the right email length is about 100 words.

Furthermore, don’t go overboard with your gratitude. Saying thanks once or twice is appropriate. Saying it a dozen times and showering your customers with praise is creepy.

Check out some of the best thank you emails from eCommerce stores. Use them to inspire your thank you emails.

Click Here

Simple gestures matter to your customers

Saying “thank you” may seem like a simple thing, but it matters to your customers. It shows them they’re more than just a transaction to you.

Thank you emails are one of the best ways to show that gratitude. If you follow our advice, you’ll design powerful thank you emails that strengthen your customers’ loyalty and drive more sales.

Thank You Letter for Purchase. This package contains: 1. Instructions & Checklist for a Thank You Letter for Purchase. 2. Thank You Letter for Purchase.

Thank a Customer For Purchasing a Product or Service

A single Thank you email is crucial to increase user engagement and brand loyalty.

Nevertheless, they remain largely underestimated and untapped.

Why is that?

BONUS:Free Thank You Email Tips for You!

Most businesses are missing out on ways they can reach out to their users and say “Thank you”.

Before we delve deeper let’s answer some basic questions! Skip question? Click here!

What is an automated Thank you email?

A Thank you email is a type of auto-generated email that is used strategically by businesses to establish special and/or personal customer relationships.

Why You Should Set up a Thank you email?

Depending on the type of automated Thank you email, it is always great to hear from a business one just purchased from, subscribed to, or engaged with, in a way.

Essentially, these emails increase interaction potential between businesses and customers/users/visitors, etc.

As a result, they can help boost brand loyalty across audiences automatically, without compromising on personalization, whatsoever.

When to send an automated Thank you email?

There are more occasions to say “Thank you” than most businesses imagine.

Below, we present a massive compilation of 25 occasions a business can send out an automated Thank you email.

It should be clearly stated, whatsoever, that, depending on the frequency of newsletters per business, the “recommended” number of “Thank you” email subtypes should vary.

In other words, automated “Thank you emails should make up no more than 20% of a business’ overall email marketing communication.

On occasion, this percentage could fluctuate to accommodate current needs (e.g. seminars, trade shows, etc).

Every type of a Thank you email

How many reasons to be thankful for could there be for a business, in the first place?

That is what we asked, too, and after we did some research, this is what we dug out of our inboxes:

1. Thanks for signing up/ joining us

This is the quintessential Thank you email.

Whatever you do, make sure you set this one up before any other type.

When someone registers for your product/service, they engage with your business.

This is why you should be there on Day 1 to thank them for signing up or joining you.

Use this email as an opportunity to say something that does not require further action from them.

That is, your entire communication is primarily built on what you need your users to do: e.g. purchase, browse, or update their contact details.

It is both exciting and satisfactory to receive an email every now and then that simply thanks to the recipient for something.

Better yet, receiving an email that gives back to you on top of thanking you is an even more pleasant surprise.

At the beginning of your joint journey with your customers, make sure that you thank them for being there.

This will help extend the engagement level the user experiences upon registering.

Essentially, automated Thank you email helps you maintain those high open rates and click-through rates.

2. Thank you for signing up- you haven’t started [shopping] yet

Suppose that you have already sent a “Thanks for signing up” email.

In case some of your users have not taken action within what you consider a reasonable time period, send them this type of automated Thank you email.

What this does is thank users anew and at the same time, it offers to help them take action.

You can use this automated Thank you email to offer a discount coupon with a clearly stated expiration date.

This will motivate subscribers to engage with your page.

If it doesn’t, then this could trigger a Re-engagement drip campaign to reactivate users.

3. Thanks for becoming a member

Do you have multiple newsletters?

Has a user requested access to a specific service or group?

What a great occasion to thank them for joining the particular group and in your doing so, welcoming them.

In this type of email, you can explain to the new user what their potential in this group is, how they can get around, or how they can make the most of their new sign-up.

4. Thanks for sharing

You create content on a regular basis and share it across your channels.

Some of your subscribers will not open your email, some of them will open it but not click through it.

Another segment of your audience will engage with the CTA buttons in your email and a small, golden percentage of your audience will share them or forward these to friends.

This is the kind of users/subscribers you want to hold on to these are the most enthusiastic users of your business, your true brand evangelists.

Even if they are not so, their sharing your content means they appreciate your content.

This kind of Thank you email could trigger an automation that keeps track of total shares made by a user and ultimately reward them.

Once they have shared content more than 5 times in say, 6 months.

5. Thank you for registering for our event

Are you holding an event, e.g. a webinar or seminar?

Make sure you don’t get double-registrants by sending a confirmation email to those who just registered on the spot.

Make your event registrants a part of your leading team and invite them in throughout the process.

Don’t have people second-guessing whether they registered or not. Send an email right away.

Upgrade tip: It would be a great idea to funnel registrants further down by setting up an automated email sequence.

This would serve as a series of reminder emails or sneak peek emails, with content ranging from

“Save the Date” to “Here’s a backstage sneak peek” during the days counting down to launch date.

6. Thank you (on a special day)- e.g. Women’s day

Throughout the year, there are many special days celebrating members of society whose outstanding contribution has benefited our lives.

Depending on your brand personality or corporate values, you may want to send out a newsletter saying Thanks!

As a case in point, BuzzFeed, on the occasion of Women’s day earlier this year, sent out an email titled “Thank you” and featured the following article:

7. Thank you for dropping by

If you participated in a trade show or other type of expo, be sure to send out a newsletter to those who dropped by your booth.

You might want to slip in a photo as well, as this will jog people’s memory faster.

Also, you can use this Thank you email for those who dropped by your cafe or restaurant, as in the example below:

8. Thanks – here’s an offer for you

Let’s say that you posted an awesome content upgrade that many people signed up for.

Now, these users were 100% engaged to get the upgrade.

Once they did, though, their engagement plummeted.

So, to grow that lead organically while there’s still time, it’s best you try to engage them anew with a tempting offer.

Make sure you send them a “Thank you for downloading our Black Friday cheat sheet” email.

Then, follow it up with a “Thanks – here’s an offer on our Black Friday growth hacking course!”

9. Thanks for the referral

Word of mouth is arguably one of the most powerful ways to promote a business.

And cost-efficient, for that matter.

Now, you can track which users referred their friends to you and grant them both a discount or other reward.

10. Thanks for shopping/ for your order

Arguably, one of the most common Thank you emails is the one that reaches users right after they purchase.

To such an extent is this type of Thank you email common, that even customers expect to receive one.

And with Thank you emails claiming their spot among users’ perception, you can’t afford to fall behind.

In customer relationship matters, you are not competing against same-industry businesses.

You are competing against everyone out there in the market, doing things, selling, growing.

You need your business to be among those which drive changes, not the ones driven by change.

And this is becoming an increasingly easy task with email marketing automations.


11. Thanks for being part of our community/ anniversary

Whether this is your company’s two-year anniversary or simply a random day (or Thanksgiving!) share your gratitude with your community.

This is an email that is not intended to make you any money.

Bear in mind that not everything you do has to bring money back.

There is a great range of benefits your actions can harvest which are not expressed in dollars.

There’s a lot more currencies out there.

One of these, and a far-reaching one, is that of brand loyalty.

As you grow bigger, you want your audience to grow with you, not out of you.

It’s the little things that you share with your audience that help you build a relationship with them.

It’s no different than it would be in real life.

You still own a business, you still sell to real people, only the environment changes.

And since you can’t treat them to a slice of cake on the anniversary day, send them a sweet offer or other giveaway that should please them!

If your business is making a change, make sure you communicate that across your audience.

This would also work for charities and NGOs which could communicate what they have accomplished within X amount of time.

12. Thanks for your support

Your business held this major event for the first time, or organized an avant-garde exhibition of sorts.

You reached out to your followers and they were there for you.

Now, you are thanking these special people in your own way for the support and trust they put in you.

13. Thanks for your feedback

Sending out customer happiness surveys regularly is a good practice for every business.

This enables them to get a good understanding of their users’ experience with the brand and make improvements accordingly.

You can ask your users for feedback on their website navigation experience, online shopping experience.

Additionally, you could ask how their experience was with the available payment options, after-sales service, customer support, or fast delivery.

When it comes to actually getting feedback, nothing should be taken for granted.

You should not expect frustrated users to go into the trouble of articulating their stress with your business.

However, those who do articulate it, should be hearing back from you.

Set this type of automated Thank you email to go out as soon as they click “Submit” on your questionnaire.

Then, design the proper follow-up for every feedback case, whether personalized or automated.

14. Thank you for always reading our emails

There are all sorts of engaged users out there, so why not try to reward more of them?

There’s a percentage of people who swear by you, always read your email, always engage with the content you send out.

Why not get back to them for a change?

If having your emails read is important to your business, then make sure you thank them all!

Of course, keeping track of these actions manually and consistently is unfeasible.

So how about setting up a Loyalty sequence?

A loyalty sequence is an automation that keeps track of a specific action (e.g. email opens). Once the count reaches your designated mark (e.g. 10 email opens in the past 30 days),

the users who satisfy your criteria get this Thank you email.

15. Thank you for checking us out/ keeping an eye on us

Similar to the aforementioned type, you can set up an automation to reward frequent visitors to your website or a specific product category.

This email could also come with a special discount coupon for their first purchase.

As a result, you can increase your chances of conversions and keep your open rates growing uninterrupted!

To do this, simply customize the Loyalty sequence template in your Moosend account to keep track of  times your users browsed a specific page, any page, a product category on your site, and so on!

16. Thank you for choosing us

There are a plethora of viable alternatives out there in literally every industry and service or product.

Thus, sending out a “Thank you for choosing us” email is not to be overlooked.

But just because they chose you this time, does not mean they are not considering other options.

To protect your users from experiencing any kind of cognitive dissonance in the future, use this email to highlight the benefits of using your service or product.

More specifically, cognitive dissonance is explained as discomfort resulting from two clashing beliefs.

By sending out a benefit-oriented email, including, say, a price match guarantee, your customers rest assured that they can trust you with their shopping.

And there is no shorter way to referrals, other than word-of-mouth!

17. Thank you for booking

In the case of transport companies, booking is not the same as traveling.

You see, a booking is subject to change, therefore the actual trip might or might not take place.

Instead of having to wait until after your trip has taken place, what better occasion to thank your customers for choosing you other than the very moment they paid for their seats?

Use this type of Thank you email to provide your users with useful information for their flight/journey/trip, as well as check-in details, or cancellation and refund policies of the company.

This kind of convenience and user experience will reflect right back to your company!

18. Thanks for downloading

Those of you offering content upgrades on your website or blog, you might want to set up a “Thanks for downloading!” follow-up email to those who interacted with your content.

This will show users that their engagement with your page does not go unnoticed.

You might also want to keep track of their total number of downloads to send out exclusive or premium content, offer them additional discounts or access to offline events!

19. Thank you for attending the webinar

People signing up for your webinar or event is one thing, but attending it is another.

Most webinar platforms have this option built in: at the end of the webinar, an email goes out to everyone who activated their links.

Seize the opportunity to Thank them, maybe even quickly recap the content of the seminar, and share an email address where they can reach you for further feedback or questions.

Be there for your customers and be ready to interact at all times!

20. Thank you for your payment

Even in this time of tech-savviness and advancement, online payments –when not accompanied by a confirmation email– come with a certain feeling of unease.

But confirmation emails are boring. So why not dress your payment confirmation email up in a “Thank you for your payment” outfit?

This will turn the automated Thank you email into a case about the recipients themselves; the value returns to them.

They are being thanked, rewarded for something that they did – which really was of benefit to you, too.

21. Thank you for registering your product

Another opportunity to reach out to your customers is when they register the product they purchased from you.

Connecting a product with your database is important, especially if more of your promotional or other actions rely on it, too.

This also makes a great

22. Thank you for applying to join […]

Imagine that you are holding a contest for a very special event, with only a few people getting in.

Or that you run a private club or group that only approves certain customer requests to join.

To avoid the implications a negative reply could have on brand perception and public image, you should always make sure you send a “Thank you for applying to join…” email.

Particularly for events which are on a first-come, first served basis, this type of Thank you email is rather indispensable.

23. Thank you for traveling with us

The equivalent of “Thank you for traveling with us” in everyday life is “Thank you for shopping”.

This could be used by transport services such as Uber, airline companies, trains or passenger ship companies, at the end of the trip.

In other words, transport companies could send out an automated Thank you email with a “We look forward to welcoming you on board” line.

Additionally, they could complement this email with a discount coupon for their next purchase, or a referral link to share with a friend of theirs.

24. Thank you for your contributions


Companies which rely on user-generated content need to keep users inspired.

Therefore, they employ positive reinforcement among their users through the timely use of automated Thank you emails.

By rewarding positive user behavior, these companies manage to see it repeat itself in the future.

The Pavlovian theory (i.e. classical conditioning) has proven that applauding behavior serves as a motivation for the behavior to recur.

25. Thank you later email

This particular email is slightly different, but we don’t see how it would not be a good fit.

Instead of thanking your subscribers, spark up excitement.

Let them know right from the subject line that they will be thanking you in a little while!

All you have to do is make sure that the content you are sending out is carefully targeted and focused on the segment’s preferences.


That concludes our massive list of thank you email suggestions you can use today!

You can easily set up those with Moosend, and do not forget that we have a FREE forever plan where you can test all those thank you emails!

thank you letters for purchases

WATCH THE VIDEO ON THEME: Poshmark Selling Tips: #22 - Thank You Notes

simply good business. Here are several sample thank you templates for various situations. A Thank You Letter Can Increase Your Chances of Getting Hired.

thank you letters for purchases
Written by Mautaxe
1 Comment
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